Monday, 12 May 2008
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Black Dog Films
Speed Racer Lapped
The summer box office season has seen its first crash.The $100 million-ish Speed Racer opened this weekend with an estimated $20.2 million, and, according to one box office expert, will struggle to get to $50 million domestically by the time its run is done.
"In terms of Warner Bros., this is a yellow flag of caution," Jeff Bock of Exhibitor Relations Co. said today.
Elsewhere, Iron Man continued to show he was still the man (first place, $50.5 million), and Ashton Kutcher and Cameron Diaz's What Happens in Vegas hit on a nice little number (third place, $20 million).
For the weekend, Speed Racer, directed by The Matrix's Wachowski brothers and starring Emile Hirsch as the 1960s cartoon driver come to life, finished second, behind Iron Man and ahead of What Happens in Vegas. But Bock said the rankings could change once today's studio estimates turn into Monday's final numbers.
"Don't be surprised if Speed Racer comes in third, when all is said and done," Bock said.
Speed Racer's slow start was not a surprise. The trailers didn't click. The reviews weren't good (although, per Rotten Tomatoes, the reviews for What Happens in Vegas were even worse).
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